Probable Niche

We've identified the niche as engagement platform.

engagement platform

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as engagement platform.

platform, engagement, engage, customers, mobile, marketing, free trial, customer engagement, social, patients, patient engagement, mobile engagement, learn, health, customer, content, brands, visitors, videos, track's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 16:06 UTC on August 13, 2014. The source was comprised of 17750 characters, of which 15626 are code, leaving an organic character count of 2124. The total word count on the home page is 367. We filtered out 2 numbers, 131 common words, and 18 words shorter than three characters in length, leaving an impact word count of 210. The size of the lexicon (number of unique words) is only 128. We extracted eighteen top keywords, leaving 14.06% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
mobile apps34.05%
free trial34.05%
rover platform 22.70%
retail experience22.70%
nearby beacon 22.70%
ibeacon engagement 22.70%
engagement platform22.70%
welcome message11.35%
uses significantly11.35%
truly context 11.35%
trial today11.35%
track customer11.35%
store shopping11.35%
steps required11.35%
start free11.35%
special offer11.35%
signalling devices11.35%
shopping companions 11.35%
running today11.35%
rover mobile 11.35%
rover labs 11.35%
rover framework 11.35%
rover detects 11.35%
rover brings 11.35%
retailers deliver11.35%
product information11.35%
product info11.35%
platform today11.35%
platform helps11.35%
platform allows11.35%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. rover
  2. rover labs


Source Character Count 17750
Code Character Count 15626
Organic Character Count 2124
Filtered Numbers 2
Filtered Words (Common) 131
Filtered Words (Short) 18
Total Word Count 367
Impact Paragraph Count 359
Impact Word Count 210
Impact Lexicon Size 128


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